Hella Gutmann

Hella Gutmann initiated a major digital modernisation project to offer automotive professionals fast and structured access to all its solutions. The challenge was twofold: to design a single multisite capable of efficiently managing content specific to Switzerland and Austria, while ensuring intuitive navigation, a consistent brand identity and a user experience perfectly tailored to each of these markets.

Flexibility and efficiency across multiple sites

We designed and developed the platform using the Neos CMS, renowned for its flexibility and excellence in multi-site management.

Implementation of an optimised tree structure to clearly present all services: diagnostics, ADAS, technical data, support and training.

Creation of a streamlined and ergonomic design, fully adapted to the needs of professionals, highlighting flagship tools such as mega macs X and macsRemote Services.

Deployment of a comprehensive multi-site management system: a single back office now makes it easy to manage both regional instances (hella-gutmann.ch and hella-gutmann.at).

Integration of practical modules essential for professionals: contact forms, access to technical documentation and software updates.

Simplified centralised management

A single administration tool allows content to be published in both markets (Switzerland and Austria). This significantly reduces working time and the risk of management errors.

Modern and consistent image

The clear and neat interface reflects Hella Gutmann's innovative positioning and professionally highlights all of its technical solutions.

Optimised user experience

Professionals can quickly find the essential information they need, whether it's about products, services or training courses.

Scalable and future-proof platform

Thanks to the Neos CMS, the platform offers great flexibility for easily integrating all future content and features.